228 - Broadening the Recruitment Funnel

Posted June 23, 2021 by Mark Perna

Episode: 228

Episode Title: Broadening the Recruitment Funnel

 

Recruiting workers for entry-level jobs is a lot tougher when you demand three years of experience. It’s time to broaden that funnel, coming up next on The Perna Syndicate.

 

Ep 228 show:

This is The Perna Syndicate—let’s jump in! With the 8 million open jobs currently estimated in the U.S. economy, the job market is looking up. But not for everyone. More and more entry-level jobs aren’t really entry-level anymore, as many now require at least three years of relevant work experience. 

 

This creates an impossible situation for recent college grads, who have everything employers are looking for—except those three darn years of experience. 

 

When employers insist that candidates must have relevant past experience to be successful and productive, they create a very narrow recruitment funnel. So narrow, in fact, that they just won’t be able to fill it. 

 

Plus, you have to consider the recent grads who finished their education virtually. They may not have been able to experience the internships and part-time jobs that recruiters expect. So many of these opportunities were canceled or drastically scaled back during the pandemic. They just can’t catch a break, can they?

 

CEO Casey Welch of Tallo says that instead, employers should expand their search to find candidates who will be the right fit in terms of their values and alignment with the company culture. 

 

So Gen-Z needs work experience, and companies need Gen-Z workers. I think it’s time to broaden the recruitment funnel.

 

Most companies don’t want to invest in training their entry-level workers, who could leave in a year or two. But on the show tomorrow, we’re going to give one very good reason why Gen-Z will repay that investment. See you then!


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Mark Perna
Mark C. Perna is an international speaker and bestselling author. He also serves as CEO of TFS Results, a strategic consulting firm at the forefront of the national paradigm shift in education and workforce development.
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