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The Roots of Achievement, Part 1: Academics
Posted September 23, 2019 by Mark Perna
A successful education and career path is like a tree. We see and admire the sturdy trunk, the spreading branches,...
Education with Purpose: A Paradigm Shift
Posted April 23, 2019 by Mark Perna
Direction. Confidence. Marketable skills. Passion. All of these things are essential ingredients in a person’s lifelong success—and it’s the laudable...
Posted November 29, 2018 by Mark Perna
“I didn’t have time to write a short letter, so I wrote a long one instead.” -– Mark Twain I...
The Impact of Strategic Communication to Reach Your Audience
Posted October 9, 2018 by Mark Perna
I’ve written before about what I call “the Rain Effect,” where you drip value messages onto your target audiences until...
TFS Founder’s Perspective: The Competitive Advantage of a Planning Culture
Posted January 22, 2018 by Mark Perna
“Failing to plan is planning to fail.” — Allan Lakein I’m convinced that the art of productive planning is largely...
Top Career Exploration Resource Websites
Posted December 12, 2017 by Mark Perna
When it comes to educational choices and career direction, young people today don’t know what they don’t know. It’s not...
Recruiting More Right Students with the Career Tree
Posted November 30, 2017 by Mark Perna
The Career Tree ignites the motivation of your current students, but it’s also an amazing recruitment tool. Yes, it’s the...
Opening the Eyes of Parents
Posted November 13, 2017 by Mark Perna
Before you can reach students, you have to reach their parents. If you’re trying to connect with young people on...
Founder’s Perspective: Investing in an Enrollment and Retention Driven Culture
Posted September 25, 2017 by Mark Perna
Getting more of the right students, in the right programs, for the right reasons: this has been my mantra for...
The Career Tree: Creating a Narrative That Changes the Game
Posted September 11, 2017 by Mark Perna
What’s the Career Tree? I mean, what IS it? If you answer it’s a great wall graphic used in classrooms...
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