Posted September 23, 2019 by Mark Perna
A successful education and career path is like a tree. We see and admire the sturdy trunk, the spreading branches,...
Posted April 23, 2019 by Mark Perna
Direction. Confidence. Marketable skills. Passion. All of these things are essential ingredients in a person’s lifelong success—and it’s the laudable...
Posted October 9, 2018 by Mark Perna
I’ve written before about what I call “the Rain Effect,” where you drip value messages onto your target audiences until...
Posted January 22, 2018 by Mark Perna
“Failing to plan is planning to fail.” — Allan Lakein I’m convinced that the art of productive planning is largely...
Posted December 12, 2017 by Mark Perna
When it comes to educational choices and career direction, young people today don’t know what they don’t know. It’s not...
Posted November 30, 2017 by Mark Perna
The Career Tree ignites the motivation of your current students, but it’s also an amazing recruitment tool. Yes, it’s the...
Posted November 13, 2017 by Mark Perna
Before you can reach students, you have to reach their parents. If you’re trying to connect with young people on...
Posted September 25, 2017 by Mark Perna
Getting more of the right students, in the right programs, for the right reasons: this has been my mantra for...
