Author
Now is the time to embrace meaningful strategies to engage the young people of the Why Generation and help them fulfill their vast potential. – Mark C. Perna
Answering Why
Mark’s first book, Answering Why: Unleashing Passion, Purpose, and Performance in Younger Generations, is based on his work with educational organizations and businesses across North America, alongside his personal experience as the father of two millennials. This award-winning bestseller distills the best insights, tools, and strategies Mark has pioneered during more than 25 years in education and workforce development.
Press
College In The Fall? Gen-Z Students Are Not So Sure
An uncertain future is leading many to rethink their plans. Mark’s article, “College In The Fall? Gen-Z Students Are Not... Read More »Blog
Career Convo #7: Discovering Your Child’s Purpose for Further Education
It’s our last #careerconvos article, and I hope you’ve had some enjoyable and productive conversations with your child that will... Read More »Weekly Contributor at Forbes.com
Mark is a monthly contributor to Forbes.com, exploring careers, education, Gens Y & Z, the skills gap, and workforce development. He brings a new perspective to the conversation about today’s younger generations and what they’re truly capable of in our changing economy and workforce.